Inspection and research in western Guangdong/Guangxi
Take the initiative and go deep into the front line
In early October, Li Jihua, general manager of Wells Ceramics Brand, and Huang Xinfeng, executive deputy general manager, visited the front line of terminals in person, visited and surveyed areas such as western Guangdong and Guangxi, and made decisions on terminal construction, channel development, sales services and other related work. guide.
Visit the terminal
01
Teng County Taiping Store
02
Pingnan specialty store
During the market inspection trip, Mr. Li and Mr. Huang personally visited dealer stores in various places to understand the market dynamics and sales situation, and communicated with the front-line Wells family members. In the face of adverse market conditions, how to quickly improve the core competitiveness of the brand in the terminal? How to break through the bottleneck in the brutal market competition? Mr. Li said that through various dimensions such as upgrading product power, enhancing communication power, occupying high ground in marketing power, and continuously optimizing channel power, we will provide end consumers with professional, high-quality, efficient integrated services, and build a better life for consumers.
03
Nanning Kuaihuan Store
In terms of brand building, Mr. Li and Mr. Huang expressed their affirmation and praise for the construction achievements of stores in various places. They encouraged teams in various places to continue their efforts and strengthen their confidence. They should start from the consumer's experience, understand the consumer's purchasing psychology and habits, and integrate Wells The scale of strength and R&D technologyTechnology is integrated into sales to enhance consumer trust, gain brand recognition, gather wisdom and efforts to promote service upgrades, strengthen brand upgrades, and solidly seize the market.
04
Rong County specialty store
05
Beiliu specialty store
06
Lu Chuan Store
Winning the terminal battle is an eternal principle in the competitive market. For Wells Ceramics, the terminal is not only a sales link, but also the main battlefield of marketing. We must fully assist terminal dealers, focus on the needs of franchisees and consumers, fully empower dealers to grow, work with terminal dealers to accelerate the new situation of high-quality development, and jointly create a more brilliant and glorious Wells Ceramics tomorrow.
