The old man is ambitious and has great ambitions. It means that although ambitious people are old, they are still ambitious and keep learning. In Taiyuan, Shanxi, there is also a smart franchisee who is nearly 50 years old. Through continuous learning and using the WeChat platform that young people love to play most, he reaped the "second pot of gold" in his destiny year. He is Zhang Jianyou.
Zhang Jianyou, a Taiyuan Oceano Smart franchisee, has been engaged in the building materials wholesale business for many years. In 2019, he officially joined the Oceano smart store. After passing the training from the headquarters, combined with its own resources and giving full play to the advantages of the three major operating tools of smart stores, the performance during the 2020 epidemic increased by 30% year-on-year.
Talking about his own successful experience, Zhang Jianyou was very excited. He said that although he represents multiple brands at the same time, among his circle of friends, the most frequently forwarded information is Oceano’s information. Because the content in Oceano Jukebao is very rich, from model rooms and renderings to decoration materials, brand activities, etc. Many people only use Jukebao for event marketing, but he believes that Jukebao is more important for content marketing. If you share many of its cases with customers and communicate with them, you will always get unexpected surprises.
Tools are often used once they are familiar with them but not used once they are familiar with them. Zhang Jian, who leads by example, has used his own actions to create an atmosphere for the team to make full use of smart tools. During the event from April 26th to May 5th, the Taiyuan franchise store Jukebao had a total of 495 visitors and 12 transactions. Among the more than ten partner franchisees of Taiyuan Oceano, it ranked first in sales during the May Day event. team.
In addition, Zhang Jianyou also took the initiative to share his experience with the distributor group in Taiyuan. He said: "Jukebao is a good tool. It uses existing content to continue to promote you. Your friends will think of you when they need it, and then you will have a chance. Doing simple things over and over again makes it difficult just because you haven't done it. Do it, so I won’t, it won’t be because I don’t have the courage to try.”
In ancient times, there was Cao Cao who was an "old man", and today there is Zhang Jian of Taiyuan who is "doing simple things over and over again." At nearly 50 years old, he has proven with practical actions that as long as you are young in mind and live to be old, you can also become an excellent marketing master.
(This article is provided by the enterprise)
